09 NOV 2016
The Workshop of Mariya Ortynska On Company's Intellectual Security: How to protect a Business?On November 8, 2016 edition LIGA Zakon together with IPStyle Patent Law Company, held a workshop on "Company's intellectual security: how to protect a business?". The speaker of the event was Mariya Ortynska - IPStyle Director, Attorney-at-Law, Trademark and Patent attorney, a member of the INTA Anticounterfeiting Committee. The workshop was conducted for business owners, executives and managers of companies in various industries, in-house lawyers.
The workshop Mariya Ortynska talked about reasons you need to think about the enforcement of intellectual property rights before launching of new services (products) and before entering a new market. "Even if you do not plan to protect own rights, it is still worth to check out if you do not infringe the IP rights of third parties" - said Mariya Ortynska.
On the agenda were contractual relations, strategic and other issues of IP rights protection, including:
- fatal consequences of a wrong choice of IP object;
- Unfair Competition Law, takedown notice and other effective methods of IP protection;
- rules for the conclusion of IP agreements with partners and contractors, including the NDA and the NCA;
- IP strategy development and other instruments, which help to withstand competitors and the harsh market realities, etc.